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Our Community Impact Extends well beyond products!

We provide the highest quality products, educational training, HBCU internship programs and job readiness training that help improve economic stability and outcomes for youth, adults and those living in marginalized communities.

For Young Black Girls, Hair is not just something to play with. It is something that is laden with messages, and has the power to dictate how others treat you, and in turn, how you feel about yourself.

N. Rooks

Satisfy the unique needs of your diverse clients

Hair care? Body care? You name it. We have the right products to resolve the needs and improve the confidence of your clients– even those with kinky, coily and curly hair!.

The “Dont Touch My Hair” / “Waves on Swim” Kits Are created with:

Top products that work for all, including those with textured hair

A focus on helping to build confidence of your clients

Expert scientific knowledge and industry expertise to select the best products

Contact us if you're interested in how you can create this into a fundraising opportunity and get 5% reinvested back into your organization

JCCA Resident Empowerment Program

Residents aging out of foster care gain business acumen, social, hands-on experience and job training to help them gain stronger financial stability and entry level work upon aging out. (Show image of Salim teaching in the classroom

HBCU Apprentice Program

Honors College Students from 5 top HBCUs can earn up to 3 college credit hours while they gain valuable knowledge and hands-on experience in Digital Marketing and IT focused roles.

4th Ave’s Live Learning Experiences

We partner with corporate partners, HBCUs, nonprofits and community organizations to bring individuals together to solve real world Tech and business problems through Hackathons and other on-site and virtual learning experiences.

AS SEEN IN

Interested In Raising Funds For Your Organization?

A unique fundraising opportunity that enables support of Black Owned Businesses, while generating funds for your organization.

4th Ave Market is an online Superstore for professional quality hair, beauty, and personal care products. As the largest black-owned Hair & Beauty Supply Store targeting people of color, our aim is to create a simple shopping experience; offering easier access to a diverse inventory of the brands you love at the best prices.

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