Black Owned Brands
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Taliah Waajid Protective Styles Hairline Help 2-In-1 Plus Bamboo & Biotin Edge Growth, 1 Ounce
Regular price $4.99 USDRegular priceUnit price per -
Soultanicals Cleanse Control Detox 8OZ
Regular price $15.59 USDRegular priceUnit price per -
Alikay Naturals Honey And Sage Deep Conditioner, 8 Ounce
Regular price $16.00 USDRegular priceUnit price per -
Soultanicals Vegan Silk Botanical Skin Milk Softerizer 8 OZ
Regular price $14.06 USDRegular priceUnit price per -
Alikay Naturals Lemongrass Leave In Conditioner 8 Ounce
Regular price $12.99 USDRegular priceUnit price per -
Soultanicals Knap Kink Drink 8OZ
Regular price $12.80 USDRegular priceUnit price per
Featured Brand
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Camille Rose Mint Condition Braid & Scalp Spray | Conditioning Treatment for All Hair Types | 8 oz | Unisex
Regular price $10.99 USDRegular priceUnit price per -
Camille Rose Naturals Herbal Tea Seal and Softening Leave-in Hair Conditioner
Regular price $13.99 USDRegular priceUnit price per -
Camille Rose Vegan Black Castor Oil & Chebe Deep Hair Conditioner with Jojoba Oil, 8 oz
Regular price $14.49 USDRegular priceUnit price per -
Camille Rose Grace Refreshing Moisture Mist | Hydrating and Detangling Spray | 8 oz
Regular price $12.59 USDRegular priceUnit price per -
Camille Rose Naturals Honey Hydrate Leave-In Conditioner
Regular price $13.69 USDRegular priceUnit price per -
Camille Rose Coconut Water Penetrating Hair Treatment - Deep Moisturizing Conditioner for Dehydrated Strands, 8 oz
Regular price $19.99 USDRegular priceUnit price per
Shampoo & Conditioners
Cleanse, nourish, and hydrate your hair with our expertly curated shampoos and conditioners. Designed for all textures and curl patterns, our formulas deliver moisture, strength, and lasting shine. Your crown deserves the best.
Our Favorites
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Taliah Waajid Protective Styles Hairline Help 2-In-1 Plus Bamboo & Biotin Edge Growth, 1 Ounce
Regular price $4.99 USDRegular priceUnit price per -
Cantu Coconut Curling Cream with Shea Butter for Natural Hair, 12 oz
Regular price $8.93 USDRegular priceUnit price per -
Cantu Shea Butter for Natural Hair Coconut Curling Cream, 25 oz
Regular price $15.49 USDRegular priceUnit price per -
SheaMoisture Jamaican Black Castor Oil Strengthen & Restore Treatment Masque, 12 oz
Regular price $12.97 USDRegular priceUnit price per -
Cantu Moisturizing Curl Activator Cream, 12 oz
Regular price $10.00 USDRegular priceUnit price per -
SheaMoisture Coconut & Hibiscus Frizz-Free Curl Mousse – 7.5 oz
Regular price $11.52 USDRegular priceUnit price per
Protective Styling
Keep your hair flawless while minimizing damage with our protective styling essentials. From braiding hair to wigs, wraps, and accessories, we’ve got everything you need to slay effortlessly—day in and day out.
Skin Care Favorites
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SheaMoisture Daily Hydration Body Oil with Virgin Coconut Oil – 8 oz
Regular price $10.99 USDRegular priceUnit price per -
African Secret 100% Organic Shea Butter Yellow 8 Oz
Regular price $4.99 USDRegular priceUnit price per -
Soultanicals Vegan Silk Botanical Skin Milk Softerizer 8 OZ
Regular price $14.06 USDRegular priceUnit price per -
ACEITE DLC APRICOT OIL 2OZ
Regular price $3.29 USDRegular priceUnit price per -
African Secret 100% Organic Yellow Shea Butter - 16 Ounces
Regular price $8.75 USDRegular priceUnit price per -
Ultimate Originals Cocoa Butter & Shea Butter For Extra Dry Skin Moisturizing Body Lotion - 12 Oz
Regular price $7.39 USDRegular priceUnit price per
Scalp Care
A healthy scalp is the foundation for healthy hair! Soothe dryness, reduce buildup, and promote growth with our selection of scalp-loving oils, treatments, and scrubs. Your journey to stronger, happier hair starts here.
The Stoop Blog
View all-
How to Keep Your Hair Hydrated and Glowing All ...
Is your skin feeling dull, dry, or just not giving what it’s supposed to? 💧 Say less—we’ve got the glow-up guide you need. From nourishing herbal oils to rich argan...
How to Keep Your Hair Hydrated and Glowing All ...
Is your skin feeling dull, dry, or just not giving what it’s supposed to? 💧 Say less—we’ve got the glow-up guide you need. From nourishing herbal oils to rich argan...
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The Ashy Elbow Emergency – A Childhood Trauma (...
We've all had our ashy moments—but when it comes to our kids, the stakes feel even higher. This blog dives into the everyday struggle of finding skincare that actually works...
The Ashy Elbow Emergency – A Childhood Trauma (...
We've all had our ashy moments—but when it comes to our kids, the stakes feel even higher. This blog dives into the everyday struggle of finding skincare that actually works...
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Why Hibiscus is the Ultimate Beauty Secret for ...
Discover the Power of HibiscusMore than just a pretty flower, hibiscus is a cultural symbol of strength, wellness, and beauty. Rich in antioxidants and vitamin C, it nourishes your hair...
Why Hibiscus is the Ultimate Beauty Secret for ...
Discover the Power of HibiscusMore than just a pretty flower, hibiscus is a cultural symbol of strength, wellness, and beauty. Rich in antioxidants and vitamin C, it nourishes your hair...
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The Hustle Culture of Black Excellence: Resilie...
"Baby, we don’t just work hard—we outwork, outshine, and outlast." From the corner hustles to corporate boardrooms, from beauty salons to billion-dollar startups, Black people have been making something out...
The Hustle Culture of Black Excellence: Resilie...
"Baby, we don’t just work hard—we outwork, outshine, and outlast." From the corner hustles to corporate boardrooms, from beauty salons to billion-dollar startups, Black people have been making something out...
