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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
      • Cleansers
        • Soaps
        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
      • Eye Care
      • Oral Care
      • Essential Oils
      • Baby & Child Wellness
      • Supplements and Vitamins
    • Haircare Under $10
    • About Us
    • Our Blog The Stoop
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    2779 products

    • It's Pure Natural African Black Soap Extra Rich Shea Butter 5 oz It's Pure Natural African Black Soap Extra Rich Shea Butter 5 oz

      It's Pure Natural African Black Soap Extra Rich Shea Butter 5 oz

      It's Pure Natural African Black Soap Extra Rich Shea Butter 5 oz

      Regular price $4.09 USD
      Regular price Sale price $4.09 USD
      Unit price /  per 
    • African Secret 100% Organic Yellow Shea Butter - 16 Ounces

      African Secret 100% Organic Yellow Shea Butter - 16 Ounces

      African Secret 100% Organic Yellow Shea Butter - 16 Ounces

      Regular price $8.75 USD
      Regular price Sale price $8.75 USD
      Unit price /  per 
    • African Pride Moisture Miracle Curl Cream 12OZ

      African Pride Moisture Miracle Curl Cream 12OZ

      African Pride Moisture Miracle Curl Cream 12OZ

      Regular price $5.49 USD
      Regular price Sale price $5.49 USD
      Unit price /  per 
    • Tgin Green Tea Super Moist Leave-In Conditioner 13.0 OZ

      Tgin Green Tea Super Moist Leave-In Conditioner 13.0 OZ

      Tgin Green Tea Super Moist Leave-In Conditioner 13.0 OZ

      Regular price $15.99 USD
      Regular price Sale price $15.99 USD
      Unit price /  per 
    • African Pride Olive Miracle Sheen Spray 8Oz

      African Pride Olive Miracle Sheen Spray 8Oz

      African Pride Olive Miracle Sheen Spray 8Oz

      Regular price $5.39 USD
      Regular price Sale price $5.39 USD
      Unit price /  per 
    • African Pride Black Castor Miracle Hair & Scalp Sealing Oil - 6 Oz

      African Pride Black Castor Miracle Hair & Scalp Sealing Oil - 6 Oz

      African Pride Black Castor Miracle Hair & Scalp Sealing Oil - 6 Oz

      Regular price $4.99 USD
      Regular price Sale price $4.99 USD
      Unit price /  per 
    • Donna Sleep Cap & Bonnet With Treatment, Black

      Donna Sleep Cap & Bonnet With Treatment, Black

      Donna Sleep Cap & Bonnet With Treatment, Black

      Regular price $2.69 USD
      Regular price Sale price $2.69 USD
      Unit price /  per 
    • Ultimate Originals Therapy Jamaican Black Castor Stimulating Growth Oil - 4 Oz

      Ultimate Originals Therapy Jamaican Black Castor Stimulating Growth Oil - 4 Oz

      Ultimate Originals Therapy Jamaican Black Castor Stimulating Growth Oil - 4 Oz

      Regular price $5.79 USD
      Regular price Sale price $5.79 USD
      Unit price /  per 
    • Donna Prem Comb-Family Pk Asst

      Donna Prem Comb-Family Pk Asst

      Donna Prem Comb-Family Pk Asst

      Regular price $1.49 USD
      Regular price Sale price $1.49 USD
      Unit price /  per 
    • Tropic Isle Living Cerasee Bush Bath & Shower Gel (8 oz.)

      Tropic Isle Living Cerasee Bush Bath & Shower Gel (8 oz.)

      Tropic Isle Living Cerasee Bush Bath & Shower Gel (8 oz.)

      Regular price $9.99 USD
      Regular price Sale price $9.99 USD
      Unit price /  per 
    • Africare-Cocoa Butter For Skin And Hair-10.5 Oz

      Africare-Cocoa Butter For Skin And Hair-10.5 Oz

      Africare-Cocoa Butter For Skin And Hair-10.5 Oz

      Regular price $5.99 USD
      Regular price Sale price $5.99 USD
      Unit price /  per 
    • Ambi Complexion Cleansing Bar Soap, 3.5 Oz

      Ambi Complexion Cleansing Bar Soap, 3.5 Oz

      Ambi Complexion Cleansing Bar Soap, 3.5 Oz

      Regular price $3.29 USD
      Regular price Sale price $3.29 USD
      Unit price /  per 
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