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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
      • Cleansers
        • Soaps
        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
      • Eye Care
      • Oral Care
      • Essential Oils
      • Baby & Child Wellness
      • Supplements and Vitamins
    • Haircare Under $10
    • About Us
    • Our Blog The Stoop
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    363 products

    • Softee Hair Food 5 Oz Softee Hair Food 5 Oz

      Softee Hair Food 5 Oz

      Softee Hair Food 5 Oz

      Regular price $2.39 USD
      Regular price Sale price $2.39 USD
      Unit price /  per 
    • Softee Argan Hair & Scalp Conditioner 5 OZ Softee Argan Hair & Scalp Conditioner 5 OZ

      Softee Argan Hair & Scalp Conditioner 5 OZ

      Softee Argan Hair & Scalp Conditioner 5 OZ

      Regular price $2.39 USD
      Regular price Sale price $2.39 USD
      Unit price /  per 
    • Gro Secrets Creme Cleanser 12Oz

      Gro Secrets Creme Cleanser 12Oz

      Gro Secrets Creme Cleanser 12Oz

      Regular price $8.99 USD
      Regular price Sale price $8.99 USD
      Unit price /  per 
    • Sarandipity Babassu Deep Hydration Mask 8Oz

      Sarandipity Babassu Deep Hydration Mask 8Oz

      Sarandipity Babassu Deep Hydration Mask 8Oz

      Regular price $15.99 USD
      Regular price Sale price $15.99 USD
      Unit price /  per 
    • As I Am Scalp Care Oil Treatment 4 OZ

      As I Am Scalp Care Oil Treatment 4 OZ

      As I Am Scalp Care Oil Treatment 4 OZ

      Regular price $9.99 USD
      Regular price Sale price $9.99 USD
      Unit price /  per 
    • Creme Of Nature Argan Buttermilk 8Oz

      Creme Of Nature Argan Buttermilk 8Oz

      Creme Of Nature Argan Buttermilk 8Oz

      Regular price $7.99 USD
      Regular price Sale price $7.99 USD
      Unit price /  per 
    • Sashapure Shine And Smoothing Hair Treatment 1.7Oz

      Sashapure Shine And Smoothing Hair Treatment 1.7Oz

      Sashapure Shine And Smoothing Hair Treatment 1.7Oz

      Regular price $15.99 USD
      Regular price Sale price $15.99 USD
      Unit price /  per 
    • Pantene Professional Gold Series Intense Hydrating Oil 3.2 Oz

      Pantene Professional Gold Series Intense Hydrating Oil 3.2 Oz

      Pantene Professional Gold Series Intense Hydrating Oil 3.2 Oz

      Regular price $9.99 USD
      Regular price Sale price $9.99 USD
      Unit price /  per 
    • SheaMoisture Silicone-Free Miracle Styler Leave-In Conditioner Spray with Sugarcane Extract and Meadowfoam Seed, 8 oz

      SheaMoisture Silicone-Free Miracle Styler Leave-In Conditioner Spray with Sugarcane Extract and Meadowfoam Seed, 8 oz

      SheaMoisture Silicone-Free Miracle Styler Leave-In Conditioner Spray with Sugarcane Extract and Meadowfoam Seed, 8 oz

      Regular price $17.99 USD
      Regular price Sale price $17.99 USD
      Unit price /  per 
    • SheaMoisture Curl & Shine Hair Masque – Coconut & Hibiscus, 11.5 oz SheaMoisture Curl & Shine Hair Masque – Coconut & Hibiscus, 11.5 oz

      SheaMoisture Curl & Shine Hair Masque – Coconut & Hibiscus, 11.5 oz

      SheaMoisture Curl & Shine Hair Masque – Coconut & Hibiscus, 11.5 oz

      Regular price $13.99 USD
      Regular price Sale price $13.99 USD
      Unit price /  per 
    • Just For Me Hair Milk Oil Moisturizing Lotion, 10 Ounce

      Just For Me Hair Milk Oil Moisturizing Lotion, 10 Ounce

      Just For Me Hair Milk Oil Moisturizing Lotion, 10 Ounce

      Regular price $6.99 USD
      Regular price Sale price $6.99 USD
      Unit price /  per 
    • Mane N Tail Herbal-Gro Spray Therapy 6Oz

      Mane N Tail Herbal-Gro Spray Therapy 6Oz

      Mane N Tail Herbal-Gro Spray Therapy 6Oz

      Regular price $7.29 USD
      Regular price Sale price $7.29 USD
      Unit price /  per 
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