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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
      • Cleansers
        • Soaps
        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
      • Eye Care
      • Oral Care
      • Essential Oils
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    • Haircare Under $10
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    • Our Blog The Stoop
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    2773 products

    • Cover Your Gray Hair Color Touch-Up Stick - Dark Brown

      Cover Your Gray Hair Color Touch-Up Stick - Dark Brown

      Cover Your Gray Hair Color Touch-Up Stick - Dark Brown

      Regular price $3.99 USD
      Regular price Sale price $3.99 USD
      Unit price /  per 
    • Super Star Cream Developer 30V 8 Oz

      Super Star Cream Developer 30V 8 Oz

      Super Star Cream Developer 30V 8 Oz

      Regular price $2.49 USD
      Regular price Sale price $2.49 USD
      Unit price /  per 
    • Soft & Precious Moisturizing Creme Hair Dress 5Oz

      Soft & Precious Moisturizing Creme Hair Dress 5Oz

      Soft & Precious Moisturizing Creme Hair Dress 5Oz

      Regular price $6.49 USD
      Regular price Sale price $6.49 USD
      Unit price /  per 
    • Gigi Small Applicators, 100Pk

      Gigi Small Applicators, 100Pk

      Gigi Small Applicators, 100Pk

      Regular price $5.99 USD
      Regular price Sale price $5.99 USD
      Unit price /  per 
    • GiGi Brazilian Bikini Microwave Wax 8oz

      GiGi Brazilian Bikini Microwave Wax 8oz

      GiGi Brazilian Bikini Microwave Wax 8oz

      Regular price $10.99 USD
      Regular price Sale price $10.99 USD
      Unit price /  per 
    • Fonex Gummy Styling Wax – Extra Gloss, 5 Oz

      Fonex Gummy Styling Wax – Extra Gloss, 5 Oz

      Fonex Gummy Styling Wax – Extra Gloss, 5 Oz

      Regular price $9.99 USD
      Regular price Sale price $9.99 USD
      Unit price /  per 
    • Clubman Pinaud Super Clear Stylin Gel Super Hold, 16 Oz

      Clubman Pinaud Super Clear Stylin Gel Super Hold, 16 Oz

      Clubman Pinaud Super Clear Stylin Gel Super Hold, 16 Oz

      Regular price $7.49 USD
      Regular price Sale price $7.49 USD
      Unit price /  per 
    • Clubman Pinaud Styling Gel Hard To Hold, 16 Oz

      Clubman Pinaud Styling Gel Hard To Hold, 16 Oz

      Clubman Pinaud Styling Gel Hard To Hold, 16 Oz

      Regular price $6.99 USD
      Regular price Sale price $6.99 USD
      Unit price /  per 
    • Softee Olive Oil Styling Gel Max 8Oz

      Softee Olive Oil Styling Gel Max 8Oz

      Softee Olive Oil Styling Gel Max 8Oz

      Regular price $1.99 USD
      Regular price Sale price $1.99 USD
      Unit price /  per 
    • Satin Ultra Vivid Hair Color 6Rc Dark Red Copper Blonde, 3 Oz

      Satin Ultra Vivid Hair Color 6Rc Dark Red Copper Blonde, 3 Oz

      Satin Ultra Vivid Hair Color 6Rc Dark Red Copper Blonde, 3 Oz

      Regular price $9.29 USD
      Regular price Sale price $9.29 USD
      Unit price /  per 
    • Satin Bold Hair Color Royal Blue, 3Oz

      Satin Bold Hair Color Royal Blue, 3Oz

      Satin Bold Hair Color Royal Blue, 3Oz

      Regular price $9.99 USD
      Regular price Sale price $9.99 USD
      Unit price /  per 
    • Developlus Satin Color #7 Mocha Blonde, 3 Oz

      Developlus Satin Color #7 Mocha Blonde, 3 Oz

      Developlus Satin Color #7 Mocha Blonde, 3 Oz

      Regular price $9.29 USD
      Regular price Sale price $9.29 USD
      Unit price /  per 
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