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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
      • Cleansers
        • Soaps
        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
      • Eye Care
      • Oral Care
      • Essential Oils
      • Baby & Child Wellness
      • Supplements and Vitamins
    • Haircare Under $10
    • About Us
    • Our Blog The Stoop
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    • Originals Cocoa Butter & Shea Butter Body Cream - 8 Oz

      Originals Cocoa Butter & Shea Butter Body Cream - 8 Oz

      Originals Cocoa Butter & Shea Butter Body Cream - 8 Oz

      Regular price $7.39 USD
      Regular price Sale price $7.39 USD
      Unit price /  per 
    • Mane 'N Tail Deep Moisturizing Shampoo 12Oz

      Mane 'N Tail Deep Moisturizing Shampoo 12Oz

      Mane 'N Tail Deep Moisturizing Shampoo 12Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Dark And Lovely 378 Fade-Resist Rich Conditioning Hair Color - Honey Blonde

      Dark And Lovely 378 Fade-Resist Rich Conditioning Hair Color - Honey Blonde

      Dark And Lovely 378 Fade-Resist Rich Conditioning Hair Color - Honey Blonde

      Regular price $6.99 USD
      Regular price Sale price $6.99 USD
      Unit price /  per 
    • Scarring & Dark Spot Treatment Oil - 2 Oz

      Scarring & Dark Spot Treatment Oil - 2 Oz

      Scarring & Dark Spot Treatment Oil - 2 Oz

      Regular price $15.99 USD
      Regular price Sale price $15.99 USD
      Unit price /  per 
    • Moisture Glow Treatment Oil - 2 Oz

      Moisture Glow Treatment Oil - 2 Oz

      Moisture Glow Treatment Oil - 2 Oz

      Regular price $15.99 USD
      Regular price Sale price $15.99 USD
      Unit price /  per 
    • Sarandipity Naturals Anti-Aging Dry/Damaged Skin Treatment Oil - 2 Oz

      Sarandipity Naturals Anti-Aging Dry/Damaged Skin Treatment Oil - 2 Oz

      Sarandipity Naturals Anti-Aging Dry/Damaged Skin Treatment Oil - 2 Oz

      Regular price $15.99 USD
      Regular price Sale price $15.99 USD
      Unit price /  per 
    • Rucker Roots Detangling Conditioner - 8 Fl Oz Rucker Roots Detangling Conditioner - 8 Fl Oz

      Rucker Roots Detangling Conditioner - 8 Fl Oz

      Rucker Roots Detangling Conditioner - 8 Fl Oz

      Regular price $12.97 USD
      Regular price Sale price $12.97 USD
      Unit price /  per 
    • Rucker Roots Gtc Daily Leave In - 8 Fl Oz

      Rucker Roots Gtc Daily Leave In - 8 Fl Oz

      Rucker Roots Gtc Daily Leave In - 8 Fl Oz

      Regular price $13.99 USD
      Regular price Sale price $13.99 USD
      Unit price /  per 
    • Nefertiti'S Complete Hydration Conditioner, 8 Oz

      Nefertiti'S Complete Hydration Conditioner, 8 Oz

      Nefertiti'S Complete Hydration Conditioner, 8 Oz

      Regular price $18.99 USD
      Regular price Sale price $18.99 USD
      Unit price /  per 
    • Really Hold It Honey- Intense Hold Styling Gel, 8.25 Oz

      Really Hold It Honey- Intense Hold Styling Gel, 8.25 Oz

      Really Hold It Honey- Intense Hold Styling Gel, 8.25 Oz

      Regular price $10.99 USD
      Regular price Sale price $10.99 USD
      Unit price /  per 
    • Cantu Care for Kids Leave-In Conditioner with Shea Butter, 10 oz

      Cantu Care for Kids Leave-In Conditioner with Shea Butter, 10 oz

      Cantu Care for Kids Leave-In Conditioner with Shea Butter, 10 oz

      Regular price $6.49 USD
      Regular price Sale price $6.49 USD
      Unit price /  per 
    • Carol'S Daughter Coco Crème Coil Enhancing Moisture Butter - 12Oz

      Carol'S Daughter Coco Crème Coil Enhancing Moisture Butter - 12Oz

      Carol'S Daughter Coco Crème Coil Enhancing Moisture Butter - 12Oz

      Regular price $14.99 USD
      Regular price Sale price $14.99 USD
      Unit price /  per 
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