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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
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        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
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    • Wella Color Charm 6W Praline Liquid Creme Haircolor - 1.4 Fl Oz

      Wella Color Charm 6W Praline Liquid Creme Haircolor - 1.4 Fl Oz

      Wella Color Charm 6W Praline Liquid Creme Haircolor - 1.4 Fl Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 5Wv Permanent Liquid Haircolor Cinnamon 1.4 Oz

      Wella Color Charm 5Wv Permanent Liquid Haircolor Cinnamon 1.4 Oz

      Wella Color Charm 5Wv Permanent Liquid Haircolor Cinnamon 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 445 Permanent Liquid Haircolor Light Auburn 1.4Oz

      Wella Color Charm 445 Permanent Liquid Haircolor Light Auburn 1.4Oz

      Wella Color Charm 445 Permanent Liquid Haircolor Light Auburn 1.4Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 311 Permanent Liquid Haircolor Dark Brown 1.4Oz

      Wella Color Charm 311 Permanent Liquid Haircolor Dark Brown 1.4Oz

      Wella Color Charm 311 Permanent Liquid Haircolor Dark Brown 1.4Oz

      Regular price $7.99 USD
      Regular price Sale price $7.99 USD
      Unit price /  per 
    • Wella Color Charm 246 Permanent Liquid Hair Color, Light Ash Brown 1.4Oz

      Wella Color Charm 246 Permanent Liquid Hair Color, Light Ash Brown 1.4Oz

      Wella Color Charm 246 Permanent Liquid Hair Color, Light Ash Brown 1.4Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 007Nw Permanent Liquid Haircolor Medium Natural Warm Blonde - 1.4 Fl Oz

      Wella Color Charm 007Nw Permanent Liquid Haircolor Medium Natural Warm Blonde - 1.4 Fl Oz

      Wella Color Charm 007Nw Permanent Liquid Haircolor Medium Natural Warm Blonde - 1.4 Fl Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 004 Permanent Liquid Haircolor Medium Natural Warm Brown - 1.4 Fl Oz

      Wella Color Charm 004 Permanent Liquid Haircolor Medium Natural Warm Brown - 1.4 Fl Oz

      Wella Color Charm 004 Permanent Liquid Haircolor Medium Natural Warm Brown - 1.4 Fl Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm T10 Permanent Liquid Toner Pale Blonde - 1.4 Fl Oz

      Wella Color Charm T10 Permanent Liquid Toner Pale Blonde - 1.4 Fl Oz

      Wella Color Charm T10 Permanent Liquid Toner Pale Blonde - 1.4 Fl Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 9G Pure Golden Blonde Liquid Haircolor - 1.4 Fl Oz (3-Pieces)

      Wella Color Charm 9G Pure Golden Blonde Liquid Haircolor - 1.4 Fl Oz (3-Pieces)

      Wella Color Charm 9G Pure Golden Blonde Liquid Haircolor - 1.4 Fl Oz (3-Pieces)

      Regular price $19.17 USD
      Regular price Sale price $19.17 USD
      Unit price /  per 
    • Bonfi Wig Shine Laminator Spray 4Oz

      Bonfi Wig Shine Laminator Spray 4Oz

      Bonfi Wig Shine Laminator Spray 4Oz

      Regular price $5.99 USD
      Regular price Sale price $5.99 USD
      Unit price /  per 
    • Bonfi Mega Shine Spray 8Oz

      Bonfi Mega Shine Spray 8Oz

      Bonfi Mega Shine Spray 8Oz

      Regular price $7.49 USD
      Regular price Sale price $7.49 USD
      Unit price /  per 
    • Swing It Weave Aide Bouncy Curl Styling Foam 2 Oz

      Swing It Weave Aide Bouncy Curl Styling Foam 2 Oz

      Swing It Weave Aide Bouncy Curl Styling Foam 2 Oz

      Regular price $4.99 USD
      Regular price Sale price $4.99 USD
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