SoftSheen-Carson Dark and Lovely Fade-Resistant Rich Conditioning Color is an innovative formula that delivers vibrant, fade-resistant color and shine. The formula contains Dark & Lovely's exclusive moisture-seal technology for double the conditioning power. It is especially designed to help protect relaxed and natural hair while coloring. The result is silky, shiny hair and luxurious, rich color. Dark & Lovely's moisture-seal technology is a super-rich conditioning cocoon that wraps around the hair strand to help protect it from dryness and damage even after multiple shampoos. It locks in shine to illuminate color and helps protect colored hair from breakage while leaving hair smooth and silky.