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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
      • Cleansers
        • Soaps
        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
      • Eye Care
      • Oral Care
      • Essential Oils
      • Baby & Child Wellness
      • Supplements and Vitamins
    • Haircare Under $10
    • About Us
    • Our Blog The Stoop
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    2775 products

    • Loreal Creme Developer 20V 16 Oz

      Loreal Creme Developer 20V 16 Oz

      Loreal Creme Developer 20V 16 Oz

      Regular price $4.49 USD
      Regular price Sale price $4.49 USD
      Unit price /  per 
    • Cantu Define & Shine Custard with Shea Butter for Natural Hair, 12 oz Cantu Define & Shine Custard with Shea Butter for Natural Hair, 12 oz

      Cantu Define & Shine Custard with Shea Butter for Natural Hair, 12 oz

      Cantu Define & Shine Custard with Shea Butter for Natural Hair, 12 oz

      Regular price $8.99 USD
      Regular price Sale price $8.99 USD
      Unit price /  per 
    • Cantu Shea Butter For Natural Hair Conditioning Co-Wash, 10 Ounce

      Cantu Shea Butter For Natural Hair Conditioning Co-Wash, 10 Ounce

      Cantu Shea Butter For Natural Hair Conditioning Co-Wash, 10 Ounce

      Regular price $8.49 USD
      Regular price Sale price $8.49 USD
      Unit price /  per 
    • Grisi Soap - Savila Aloe Vera 3.5 Oz

      Grisi Soap - Savila Aloe Vera 3.5 Oz

      Grisi Soap - Savila Aloe Vera 3.5 Oz

      Regular price $1.29 USD
      Regular price Sale price $1.29 USD
      Unit price /  per 
    • Frobabieshair So Super Soft After Shampoo Conditioner 12Oz

      Frobabieshair So Super Soft After Shampoo Conditioner 12Oz

      Frobabieshair So Super Soft After Shampoo Conditioner 12Oz

      Regular price $8.89 USD
      Regular price Sale price $8.89 USD
      Unit price /  per 
    • Nature's Blessings Coconut Oil, 3.88 Oz

      Nature's Blessings Coconut Oil, 3.88 Oz

      Nature's Blessings Coconut Oil, 3.88 Oz

      Regular price $4.49 USD
      Regular price Sale price $4.49 USD
      Unit price /  per 
    • Creme Of Nature Moisture Rich Hair Color C41 Honey Blond Creme Of Nature Moisture Rich Hair Color C41 Honey Blond

      Creme Of Nature Moisture Rich Hair Color C41 Honey Blond

      Creme Of Nature Moisture Rich Hair Color C41 Honey Blond

      Regular price $4.59 USD
      Regular price Sale price $4.59 USD
      Unit price /  per 
    • Florida Water Plastic Bottle 7.5 Oz

      Florida Water Plastic Bottle 7.5 Oz

      Florida Water Plastic Bottle 7.5 Oz

      Regular price $4.69 USD
      Regular price Sale price $4.69 USD
      Unit price /  per 
    • Olive Babies Baby Oil 12 Oz

      Olive Babies Baby Oil 12 Oz

      Olive Babies Baby Oil 12 Oz

      Regular price $4.09 USD
      Regular price Sale price $4.09 USD
      Unit price /  per 
    • Arlo's Beard Oil With Coconut Oil, 2.5 Fluid Ounce

      Arlo's Beard Oil With Coconut Oil, 2.5 Fluid Ounce

      Arlo's Beard Oil With Coconut Oil, 2.5 Fluid Ounce

      Regular price $3.99 USD
      Regular price Sale price $3.99 USD
      Unit price /  per 
    • Palmers Hair Success Gro Treatment Jar 3.5 Ounce (103Ml)

      Palmers Hair Success Gro Treatment Jar 3.5 Ounce (103Ml)

      Palmers Hair Success Gro Treatment Jar 3.5 Ounce (103Ml)

      Regular price $9.79 USD
      Regular price Sale price $9.79 USD
      Unit price /  per 
    • SheaMoisture Kids Extra-Moisturizing Detangler, Coconut & Hibiscus – 8 fl oz SheaMoisture Kids Extra-Moisturizing Detangler, Coconut & Hibiscus – 8 fl oz

      SheaMoisture Kids Extra-Moisturizing Detangler, Coconut & Hibiscus – 8 fl oz

      SheaMoisture Kids Extra-Moisturizing Detangler, Coconut & Hibiscus – 8 fl oz

      Regular price $9.99 USD
      Regular price Sale price $9.99 USD
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