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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
      • Cleansers
        • Soaps
        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
      • Eye Care
      • Oral Care
      • Essential Oils
      • Baby & Child Wellness
      • Supplements and Vitamins
    • Haircare Under $10
    • About Us
    • Our Blog The Stoop
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    • Dax Neat Waves 3.5 Oz

      Dax Neat Waves 3.5 Oz

      Dax Neat Waves 3.5 Oz

      Regular price $4.59 USD
      Regular price Sale price $4.59 USD
      Unit price /  per 
    • Aussie Miracle Moist Shampoo 12.1 oz

      Aussie Miracle Moist Shampoo 12.1 oz

      Aussie Miracle Moist Shampoo 12.1 oz

      Regular price $6.79 USD
      Regular price Sale price $6.79 USD
      Unit price /  per 
    • Cantu Shea Butter Sulfate-Free Hydrating Cream Conditioner 3 Oz (12 Pack)

      Cantu Shea Butter Sulfate-Free Hydrating Cream Conditioner 3 Oz (12 Pack)

      Cantu Shea Butter Sulfate-Free Hydrating Cream Conditioner 3 Oz (12 Pack)

      Regular price $31.99 USD
      Regular price Sale price $31.99 USD
      Unit price /  per 
    • Just For Me Natural Hair Milk Silkening Conditioner, 13.5 Fluid Ounce

      Just For Me Natural Hair Milk Silkening Conditioner, 13.5 Fluid Ounce

      Just For Me Natural Hair Milk Silkening Conditioner, 13.5 Fluid Ounce

      Regular price $6.79 USD
      Regular price Sale price $6.79 USD
      Unit price /  per 
    • Fantasia Coconut Styling Gel Bonus 20 Oz

      Fantasia Coconut Styling Gel Bonus 20 Oz

      Fantasia Coconut Styling Gel Bonus 20 Oz

      Regular price $5.49 USD
      Regular price Sale price $5.49 USD
      Unit price /  per 
    • Wella Color Charm 005 Permanent Liquid Haircolor Light Natural Warm Brown - 1.4 Fl Oz

      Wella Color Charm 005 Permanent Liquid Haircolor Light Natural Warm Brown - 1.4 Fl Oz

      Wella Color Charm 005 Permanent Liquid Haircolor Light Natural Warm Brown - 1.4 Fl Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • ORS Olive Fix-It Grip Gel 5Oz

      ORS Olive Fix-It Grip Gel 5Oz

      ORS Olive Fix-It Grip Gel 5Oz

      Regular price $7.29 USD
      Regular price Sale price $7.29 USD
      Unit price /  per 
    • Super Star Cream Developer 10V 8 Oz

      Super Star Cream Developer 10V 8 Oz

      Super Star Cream Developer 10V 8 Oz

      Regular price $2.39 USD
      Regular price Sale price $2.39 USD
      Unit price /  per 
    • Developlus Satin Color # 7N Blonde, 3 Oz

      Developlus Satin Color # 7N Blonde, 3 Oz

      Developlus Satin Color # 7N Blonde, 3 Oz

      Regular price $9.29 USD
      Regular price Sale price $9.29 USD
      Unit price /  per 
    • Sofn'free Gro Healthy Milk & Olive Conditioner Treatment D 12 Pack Sofn'free Gro Healthy Milk & Olive Conditioner Treatment D 12 Pack

      Sofn'free Gro Healthy Milk & Olive Conditioner Treatment D 12 Pack

      Sofn'free Gro Healthy Milk & Olive Conditioner Treatment D 12 Pack

      Regular price $26.27 USD
      Regular price Sale price $26.27 USD
      Unit price /  per 
    • Frizz Ease Dream Curls 1161 6.7Oz

      Frizz Ease Dream Curls 1161 6.7Oz

      Frizz Ease Dream Curls 1161 6.7Oz

      Regular price $12.29 USD
      Regular price Sale price $12.29 USD
      Unit price /  per 
    • Soft & Beautiful No-Lye Ultimate Conditioning Relaxer System Super

      Soft & Beautiful No-Lye Ultimate Conditioning Relaxer System Super

      Soft & Beautiful No-Lye Ultimate Conditioning Relaxer System Super

      Regular price $9.99 USD
      Regular price Sale price $9.99 USD
      Unit price /  per 
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