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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
      • Cleansers
        • Soaps
        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
      • Eye Care
      • Oral Care
      • Essential Oils
      • Baby & Child Wellness
      • Supplements and Vitamins
    • Haircare Under $10
    • About Us
    • Our Blog The Stoop
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    2775 products

    • Eden Hibiscus Honey Blow Dry Cream, 8 Oz

      Eden Hibiscus Honey Blow Dry Cream, 8 Oz

      Eden Hibiscus Honey Blow Dry Cream, 8 Oz

      Regular price $8.99 USD
      Regular price Sale price $8.99 USD
      Unit price /  per 
    • Eden Coconut Shea Natural Pudding Soufflé, 16 Oz Eden Coconut Shea Natural Pudding Soufflé, 16 Oz

      Eden Coconut Shea Natural Pudding Soufflé, 16 Oz

      Eden Coconut Shea Natural Pudding Soufflé, 16 Oz

      Regular price $10.97 USD
      Regular price Sale price $10.97 USD
      Unit price /  per 
    • Cococare Coco Butter Stick 1 Oz (12-Pieces)

      Cococare Coco Butter Stick 1 Oz (12-Pieces)

      Cococare Coco Butter Stick 1 Oz (12-Pieces)

      Regular price $1.89 USD
      Regular price Sale price $1.89 USD
      Unit price /  per 
    • African Secret 100% Organic Shea Butter Chunk White, 8 Oz

      African Secret 100% Organic Shea Butter Chunk White, 8 Oz

      African Secret 100% Organic Shea Butter Chunk White, 8 Oz

      Regular price $3.99 USD
      Regular price Sale price $3.99 USD
      Unit price /  per 
    • Difeel Essential Oils 100% Pure Orange Oil 1 Oz

      Difeel Essential Oils 100% Pure Orange Oil 1 Oz

      Difeel Essential Oils 100% Pure Orange Oil 1 Oz

      Regular price $5.99 USD
      Regular price Sale price $5.99 USD
      Unit price /  per 
    • Palmers Stretch Mark Cream 4.4 Oz

      Palmers Stretch Mark Cream 4.4 Oz

      Palmers Stretch Mark Cream 4.4 Oz

      Regular price $12.59 USD
      Regular price Sale price $12.59 USD
      Unit price /  per 
    • Palmers Shea Butter Lotion 8.5 Oz

      Palmers Shea Butter Lotion 8.5 Oz

      Palmers Shea Butter Lotion 8.5 Oz

      Regular price $7.89 USD
      Regular price Sale price $7.89 USD
      Unit price /  per 
    • Palmers Coconut Oil Body Oil 5.1 Ounce (150Ml)

      Palmers Coconut Oil Body Oil 5.1 Ounce (150Ml)

      Palmers Coconut Oil Body Oil 5.1 Ounce (150Ml)

      Regular price $9.29 USD
      Regular price Sale price $9.29 USD
      Unit price /  per 
    • Palmer's Coconut Oil Formula With Vitamin E Body Lotion 13.5 Oz

      Palmer's Coconut Oil Formula With Vitamin E Body Lotion 13.5 Oz

      Palmer's Coconut Oil Formula With Vitamin E Body Lotion 13.5 Oz

      Regular price $10.19 USD
      Regular price Sale price $10.19 USD
      Unit price /  per 
    • Palmer's Cocoa Butter Formula With Vitamin E - Heals & Softens Rough Dry Skin, 1.7 Oz (36 Pack)

      Palmer's Cocoa Butter Formula With Vitamin E - Heals & Softens Rough Dry Skin, 1.7 Oz (36 Pack)

      Palmer's Cocoa Butter Formula With Vitamin E - Heals & Softens Rough Dry Skin, 1.7 Oz (36 Pack)

      Regular price $71.64 USD
      Regular price Sale price $71.64 USD
      Unit price /  per 
    • De La Cruz Pure Orange Essential Oil, 2 FL OZ

      De La Cruz Pure Orange Essential Oil, 2 FL OZ

      De La Cruz Pure Orange Essential Oil, 2 FL OZ

      Regular price $7.99 USD
      Regular price Sale price $7.99 USD
      Unit price /  per 
    • De La Cruz Pure Lavender Essential Oil 2 FL. OZ

      De La Cruz Pure Lavender Essential Oil 2 FL. OZ

      De La Cruz Pure Lavender Essential Oil 2 FL. OZ

      Regular price $13.49 USD
      Regular price Sale price $13.49 USD
      Unit price /  per 
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