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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
      • Cleansers
        • Soaps
        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
      • Eye Care
      • Oral Care
      • Essential Oils
      • Baby & Child Wellness
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    • Haircare Under $10
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    • SheaMoisture Curl & Style Milk – Coconut & Hibiscus, 8 fl oz SheaMoisture Curl & Style Milk – Coconut & Hibiscus, 8 fl oz

      SheaMoisture Curl & Style Milk – Coconut & Hibiscus, 8 fl oz

      SheaMoisture Curl & Style Milk – Coconut & Hibiscus, 8 fl oz

      Regular price $12.99 USD
      Regular price Sale price $12.99 USD
      Unit price /  per 
    • SheaMoisture African Black Soap Balancing Moisturizer, 2 oz (57 g) SheaMoisture African Black Soap Balancing Moisturizer, 2 oz (57 g)

      SheaMoisture African Black Soap Balancing Moisturizer, 2 oz (57 g)

      SheaMoisture African Black Soap Balancing Moisturizer, 2 oz (57 g)

      Regular price $14.89 USD
      Regular price Sale price $14.89 USD
      Unit price /  per 
    • Motions Professional Active Moisture Plus Conditioner, 32 Ounce

      Motions Professional Active Moisture Plus Conditioner, 32 Ounce

      Motions Professional Active Moisture Plus Conditioner, 32 Ounce

      Regular price $11.79 USD
      Regular price Sale price $11.79 USD
      Unit price /  per 
    • Motions Nourish & Restore Active Moisture Leave-In Detangler, 12 Ounce

      Motions Nourish & Restore Active Moisture Leave-In Detangler, 12 Ounce

      Motions Nourish & Restore Active Moisture Leave-In Detangler, 12 Ounce

      Regular price $7.19 USD
      Regular price Sale price $7.19 USD
      Unit price /  per 
    • Just For Me No-Lye Conditioning Creme Relaxer Kit-Children's Regular (1 Application)

      Just For Me No-Lye Conditioning Creme Relaxer Kit-Children's Regular (1 Application)

      Just For Me No-Lye Conditioning Creme Relaxer Kit-Children's Regular (1 Application)

      Regular price $8.99 USD
      Regular price Sale price $8.99 USD
      Unit price /  per 
    • African Pride Olive Moist Lotion 12Oz African Pride Olive Moist Lotion 12Oz

      African Pride Olive Moist Lotion 12Oz

      African Pride Olive Moist Lotion 12Oz

      Regular price $6.29 USD
      Regular price Sale price $6.29 USD
      Unit price /  per 
    • African Pride Olive Miracle Deep Conditioning Treatment, (Pack of 12)

      African Pride Olive Miracle Deep Conditioning Treatment, (Pack of 12)

      African Pride Olive Miracle Deep Conditioning Treatment, (Pack of 12)

      Regular price $19.08 USD
      Regular price Sale price $19.08 USD
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    • African Pride Dream Kids Quick Bounce Pudding 15Oz

      African Pride Dream Kids Quick Bounce Pudding 15Oz

      African Pride Dream Kids Quick Bounce Pudding 15Oz

      Regular price $4.29 USD
      Regular price Sale price $4.29 USD
      Unit price /  per 
    • Mane N Tail Deep Moisturizing Conditioner 12 Oz

      Mane N Tail Deep Moisturizing Conditioner 12 Oz

      Mane N Tail Deep Moisturizing Conditioner 12 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Duke Curl Command Moisturizing Shampoo 8.1Oz

      Duke Curl Command Moisturizing Shampoo 8.1Oz

      Duke Curl Command Moisturizing Shampoo 8.1Oz

      Regular price $5.99 USD
      Regular price Sale price $5.99 USD
      Unit price /  per 
    • Magic Shave Powder Gold 4.5Oz Magic Shave Powder Gold 4.5Oz

      Magic Shave Powder Gold 4.5Oz

      Magic Shave Powder Gold 4.5Oz

      Regular price $5.99 USD
      Regular price Sale price $5.99 USD
      Unit price /  per 
    • Magic Shave Bald 6 Oz

      Magic Shave Bald 6 Oz

      Magic Shave Bald 6 Oz

      Regular price $8.99 USD
      Regular price Sale price $8.99 USD
      Unit price /  per 
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