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4th Ave Market | The largest Black Owned online Hair and Beauty Retailer in the US. | Learn Our Story

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    4th Ave Market
    • Hair
      • Shampoos and Conditioners
        • Shampoos
        • Conditioners
        • Scalp Care
      • Treatments
        • Hair Masks
        • Leave In Conditioners
        • Hair Oils & Serums
        • Hair Color
        • Hair Thinning and Hair Loss
      • Styling
        • Styling sprays
        • Styling Creams
        • Mousse and Foams
        • Gels
        • Pomades
        • Hair Wax
      • Accessories
        • Brushes & Combs
        • Bonnets and Hair Wraps
        • Hair Tubes and Rollers
      • Haircare in Bulk
      • Under $10 Deals
    • Skincare
      • Moisturizers
        • Creams & Moisturizers
        • Oils
        • Body Butters
      • Cleansers
        • Face Wash and Masks
        • Exfoliators
        • Toners
      • Treatments
        • Face wash & Masks
        • Facial Peels
      • Lip Balms and Treatments
      • Skincare in Bulk
    • Men's Care
      • Face
        • Shaving Products
        • Beard Care
        • Shaving Gels and Soaps
        • Men's Treatments
      • Hair
        • Shampoos & Conditioners
        • Pomades
        • Gels
        • Hair Color
      • Men's Bath And Body
      • Men's Accessories
    • Bath & Body
      • Moisturizers
        • Body Butters and Creams
        • Body oils
        • Body and Hand Lotions
      • Cleansers
        • Soaps
        • Body Wash and Scrubs
      • Hair Removal
    • Wellness
      • Eye Care
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    • Haircare Under $10
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    • Wella Color Charm 611 Permanent Liquid Haircolor Dark Blonde 1.4 OZ

      Wella Color Charm 611 Permanent Liquid Haircolor Dark Blonde 1.4 OZ

      Wella Color Charm 611 Permanent Liquid Haircolor Dark Blonde 1.4 OZ

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 632 Permanent Liquid Haircolor Medium Blonde Intense Ash - 1.4 Oz

      Wella Color Charm 632 Permanent Liquid Haircolor Medium Blonde Intense Ash - 1.4 Oz

      Wella Color Charm 632 Permanent Liquid Haircolor Medium Blonde Intense Ash - 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 643/7Wr Tan Blonde Liquid Permanent Hair Color - 1.4 Fl Oz

      Wella Color Charm 643/7Wr Tan Blonde Liquid Permanent Hair Color - 1.4 Fl Oz

      Wella Color Charm 643/7Wr Tan Blonde Liquid Permanent Hair Color - 1.4 Fl Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 672 Permanent Liquid Haircolor Medium Ash Blonde - 1.4 Oz

      Wella Color Charm 672 Permanent Liquid Haircolor Medium Ash Blonde - 1.4 Oz

      Wella Color Charm 672 Permanent Liquid Haircolor Medium Ash Blonde - 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 6Nn Permanent Liquid Haircolor Intense Dark Blonde - 1.4 Oz

      Wella Color Charm 6Nn Permanent Liquid Haircolor Intense Dark Blonde - 1.4 Oz

      Wella Color Charm 6Nn Permanent Liquid Haircolor Intense Dark Blonde - 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 6W Praline Liquid Creme Haircolor - 1.4 Fl Oz

      Wella Color Charm 6W Praline Liquid Creme Haircolor - 1.4 Fl Oz

      Wella Color Charm 6W Praline Liquid Creme Haircolor - 1.4 Fl Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 725 Permanent Liquid Haircolor Sunlight Blonde Brown - 1.4 Oz

      Wella Color Charm 725 Permanent Liquid Haircolor Sunlight Blonde Brown - 1.4 Oz

      Wella Color Charm 725 Permanent Liquid Haircolor Sunlight Blonde Brown - 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 729 Permanent Liquid Haircolor Titian Red Blonde - 1.4 Oz

      Wella Color Charm 729 Permanent Liquid Haircolor Titian Red Blonde - 1.4 Oz

      Wella Color Charm 729 Permanent Liquid Haircolor Titian Red Blonde - 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 740 Permanent Liquid Haircolor Light Ash Blonde - 1.4 Oz

      Wella Color Charm 740 Permanent Liquid Haircolor Light Ash Blonde - 1.4 Oz

      Wella Color Charm 740 Permanent Liquid Haircolor Light Ash Blonde - 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 7NN Permanent Liquid Haircolor Intense Medium Blonde - 1.4 Oz

      Wella Color Charm 7NN Permanent Liquid Haircolor Intense Medium Blonde - 1.4 Oz

      Wella Color Charm 7NN Permanent Liquid Haircolor Intense Medium Blonde - 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 7W Permanent Liquid Haircolor Caramel - 1.4 Oz

      Wella Color Charm 7W Permanent Liquid Haircolor Caramel - 1.4 Oz

      Wella Color Charm 7W Permanent Liquid Haircolor Caramel - 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
    • Wella Color Charm 811 Light Blonde - 1.4 Oz

      Wella Color Charm 811 Light Blonde - 1.4 Oz

      Wella Color Charm 811 Light Blonde - 1.4 Oz

      Regular price $6.39 USD
      Regular price Sale price $6.39 USD
      Unit price /  per 
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